GEWA music USA Inc., a leader in the design, manufacture, marketing and distribution of musical instruments and accessories, is pleased to announce that it will be the exclusive U.S. distributor of Schlagwerk, a renowned German brand of percussion instruments, effective February 1, 2024. This collaboration is an important step in expanding the range of high-quality Schlagwerk instruments in the US market.
GEWA music USA, known for its comprehensive portfolio, is expanding its positioning in the percussion instrument market, while Schlagwerk will benefit from GEWA music USA's expertise to further establish its cajons, frame drums and other percussion instruments, which are recognized worldwide for their remarkable quality and innovation.
Rick Hall, CEO of GEWA music USA, is enthusiastic about the joint move: "The addition of Schlagwerk to our distribution network underscores our commitment to quality and diversity in music. Schlagwerk's passion for building handcrafted percussion instruments goes hand in hand with our philosophy of delivering world-class instruments to musicians."
Winfried Holl, Managing Director of Schlagwerk, also emphasizes the importance of the cooperation: "We are convinced that we have entered into an ideal partnership with GEWA music USA to strengthen our presence in the USA. The expertise in distribution, coupled with a passion for musical instruments and the people who play them, will ensure our success in this important market."
The strategic alliance promises an exciting future in the distribution of high-quality percussion instruments in the USA and will appeal to both beginners and professional musicians.